Search interest for the dish’s ingredients spiked within hours of the video going viral.
Home cooks shared their own twists, creating a fast-moving adaptation chain.
Grocery apps reported a bump in related item searches and sales.
Search interest for the dish’s ingredients spiked within hours of the video going viral.
Home cooks shared their own twists, creating a fast-moving adaptation chain.
Grocery apps reported a bump in related item searches and sales.